PR is a secret weapon for technology companies particularly those who are on a growth trajectory. It can be the most effective way to build brand awareness, raise your profile and attract talent, investors and customers. Bill Gates didn’t say “If I was down to my last dollar, I would spend it on public relations” for nothing.
Join Sian Gaskell, tech PR expert, founder of CubanEight, Computing’s PR agency of the year, to learn about how you can power up your scale-up using PR.
During the PR Power Up Sian will explore:
-- Why do tech companies need PR?
-- What exactly is PR?
-- What you need to start
-- What not to do
-- Should you be doing PR right now? In the midst of a pandemic?
-- How PR can be a valuable part of your growth strategy today
This session will include the sharing of knowledge and advice and time for Q&A.