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7 priorities for rapid profitability and cost reductions for agencies

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About this talk

Marketing and advertising agencies have long grappled with too many disconnected software tools while fighting an uphill battle to greater profitability. In an uncertain economy, agencies committed to streamlining tooling and operations have been coming out on top—and now others are seeking to follow suit.

But to get there, several big questions remain:

-- Which techstack will give you control of the business from lead generation to billing?

-- What do you need to keep a razor-sharp focus on profitability while reducing overheads?

-- How do you ensure the continuity of your agency’s growth tomorrow, 12 months from now and beyond?

-- How can you see what’s coming down the road and be better prepared for it?

In this webinar, you’ll learn:

1) What tools agencies are using to streamline, grow and scale the business

2) How to get a tighter grip on your project margins and make profitability predictable

3) Ways to nurture profitable client relationships

4) The best solution to effectively manage your sales funnel

5) Strategies to get paid faster by clients and shorten your billing cycle

6) How to better calculate your cost rate as services progress through their lifecycle

7) How to make sure you’re staffed appropriately at all times to service client demand

Kay Masannek

Kay is the UK and Ireland Territory Manager for G Suite at Google Cloud. With a background in startups in Berlin, Kay moved on to work at Salesforce where he was responsible for their PaaS solution in Germany, before joining Google Cloud last year.

Adelina Morina

Providing strategic recommendations. Managing the processes for financial forecasting and budgets, and overseeing the preparation of all financial reporting. Advising on long-term business planning

Zuber Vindhani

Zuber is a partner in White Stratus. He helps enable agency owners to navigate their businesses forward by ditching clunky spreadsheets and tapping into the power of integrated data. This is in parallel with improving team productivity by mapping, systemising and automating processes which can foster sustainable growth. White Stratus has a wealth of experience working with aspiring agencies and solving the specific challenges that come with growth. They do this by leveraging a blend of cloud technology, consultancy and system integration which ultimately delivers value and transparency for the stakeholders.

Richard J Kaiser

I humbly serve as Founder of Wilderness Agency. Wilderness is a hybrid marketing agency providing branding, digital, advertising, technology, and public relations. Utilizing innovative processes our team ensures that we are able to scale our services for startups, scale-ups, and Fortune 1000 companies. While we serve a broad range of clients our sweet spot is in health-care, manufacturing, education, and e-commerce; but we welcome any challenge.

Learn from amazing companies like these

Wilderness Agency
White Stratus
Google Cloud
Agency Dealmasters

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